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» Advertising posing as a News Story
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| Author | Topic: Advertising posing as a News Story (5 messages, Page 1 of 1) |
 David -DTN Evangelist- Posts: 113 Joined: May 7, 2004 
I'd rather be... |
Posted: Jul 29, 2005 02:51 PM
Msg. 1 of 5
Today I got a stock news alert on a symbol that came through as an advertisement
I was surprised to see that news stories with embedded symbol alerts are now also coming across as advertisements that have nothing to do with news (outside of the advertiser touting their market skill or otherwise) - These stories should at least have the alert symbols contained in them taken out of that field. (the :SYMBOL: identifiers) Advertising posing as a news story is fine, however it should not be made to look like breaking news on the stocks it contains. It just triggers an alert (in my system anyway) that takes the user to the advertorial. Maybe a new identifier :ADVERT: could be added in the symbol field so that those that want to see these 'breaking' headlines and stories can collect them. IQXP Software http://www.iqxp.com LiveWire Update Service PO Box 1417 Fairfield, IA 52556 641-472-8393 http://www.livewire-cablesoft.com/ |
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DTN_Jay_Froscheiser -VP, Product Operations- Posts: 1746 Joined: May 3, 2004 
DTN IQFeed/DTN.IQ/DTN NxCore |
Posted: Jul 31, 2005 03:13 PM
Msg. 2 of 5
David, can you provide an example? Unfortunately, the PR wire services charge people to send the press releases, thus, they often allow releases that aren't true news to come through. There is nothing we can do to flag these if the wire doesn't flag it. We send an unedited wire for nearly all of the news sources (other than DTN's own newsroom content).
BTW: This isn't new. There have been stock picking services touting their sites coming across the wires for years. Jay Froscheiser DTN - Trading Markets |
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David -DTN Evangelist- Posts: 113 Joined: May 7, 2004
I'd rather be... |
Posted: Aug 1, 2005 05:38 PM
Msg. 3 of 5
Quote: David, can you provide an example? The headline shows when you do a search for headlines on SIRI. The actual headline came on Friday, 29 July 05. The headline is: "Daytrading Streak Amazes the Skeptics While Wowing the Members" The story ID is: 7958850 The News Source: CIW The symbol alerts were on: :AMZN::EBAY::JDSU::SIRI: The story is: Jul 29, 2005 SANTA CLARA, CA MARKET WIRE Time-honored as one of the premier daytrader services on the Internet is the... etc... Thanks! David IQXP Software http://www.iqxp.com LiveWire Update Service PO Box 1417 Fairfield, IA 52556 641-472-8393 http://www.livewire-cablesoft.com/ Edited by David on Aug 1, 2005 at 05:45 PM |
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DTN_Jay_Froscheiser -VP, Product Operations- Posts: 1746 Joined: May 3, 2004
DTN IQFeed/DTN.IQ/DTN NxCore |
Posted: Aug 2, 2005 07:43 AM
Msg. 4 of 5
We may end up dropping the Internet Wire (I think they are called market wire now). They have been known to accept these spam stories before. I will contact them to see if they will continue, if so, we will drop the wire from our service.
Jay Froscheiser DTN - Trading Markets |
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David -DTN Evangelist- Posts: 113 Joined: May 7, 2004
I'd rather be... |
Posted: Aug 2, 2005 11:31 AM
Msg. 5 of 5
Thanks for taking the time to look into this - both me and my customers appreciate it.
There is enough information overload without adding a form of spam into the news alerts. Thanks! David IQXP Software http://www.iqxp.com LiveWire Update Service PO Box 1417 Fairfield, IA 52556 641-472-8393 http://www.livewire-cablesoft.com/ |
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